Hundreds of millions of dollars is estimated to be spent by Australians this Valentine’s Day, with chocolate, accommodation and flowers some of the biggest purchases.
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Nyngan IGA has prepared for the day of love setting up a stand of flowers, chocolates and cards for shoppers to purchase for their special someone.
Unsure if they will sell out, the new flower boxes featuring a rainbow of colours are a popular hit admired by shoppers.
The figures, from IBIS World's senior industry analyst James Thomson, estimate an average of $43.61 will be spent per person nationally this year.
Accommodation was the biggest expense with $621.3 million estimated to be spent, followed by chocolate/confectionery at $132 million and flowers with $123 million.
People are estimated to spend $89.7 million on clothing and lingerie and $53.6 million on jewellery and accessories, closely followed by $52.7 million on dining.
It is estimated $19.9 million will be spent on greeting cards this year for the Valentine’s Day period.